Saturday, December 8, 2012

Closing Thoughts


For the past few weeks, this journal has chronicled my thoughts and research on topics relating to Megg’s History of Graphic Design. I’ve taken a few art history classes here and there but this is the first time I took a class that concentrated primarily on graphic design.

A few times while reading through Megg’s History of Graphic Design, I felt overwhelmed by so much information. Some concepts and artists were familiar but a great many were wholly new to me. I did not think it would be possible to be able to digest such a hefty textbook and centuries of art and design in 10 weeks.
Yet now after I have finished the book, I find that I am seeing art and graphic design with a more subjective eye and have a greater appreciation for the various art movements, their ideologies, and breakthroughs. In particular, I thoroughly enjoyed learning about the invention of writing, the various typefaces throughout history, how printing came to be to be, and how designers played and experimented with typography.

I found the things I learned these past weeks to be extremely helpful in preparing me prepare for my upcoming design classes for the next quarter, most especially the typography class as I have always been apprehensive about typography. As I am studying graphic design for a career the knowledge I’ve learned will be immensely useful in the far future. I have learned a great deal looking back at past artists using their works, lessons and trials for inspiration and hope to apply it to my own designs. I want to use my knowledge to learn to push past boundaries  and become an innovator in design. 

Learning about the design innovations that occurred throughout human history has not only been enlightening but also awe-inspiring. While going through the book, I often wondered, is there anything more that can be furthered in today’s world? Have we nearly reached the limit of possibilities in this digital age? Like hand-crafted books, will print be a thing of the past? Much like the past disdain of mechanically printed books over hand scribed books; publishers today are trying to adapt with ebooks and digital publishing. History proves that hanging on to the past techniques does not benefit society, and design has always been about embracing change and progress. Print is still a valuable means of communication; however the future of graphic design is in digital media. Perhaps one day, we will all be reading books on our cell phones and digital devices, and printed media may be obsolete for the youth of future generations. Print may become an item solely for collectors. I wonder if a concept such as an infinite canvas could one day be the norm, a future where designers are not beholden to any sort of limitations except for their imagination.

Of course, the future of design cannot progress without understanding its history. Finishing Meggs’ History of Graphic Design gives me the belief and excitement that there are still endless possibilities to be explored in design and that I could be a part of it.

Wednesday, December 5, 2012

Japanese Family Crests


Japanese family crests are similar to that of European heraldry, coat of arms and shield of arms. In Japanese they are called mon () meaning “crest” or kamon () which means “family crest”. These emblems serve as visual identity of family clans and genealogy.

The oldest record of Japanese family crest dates to 1100 and is still very much in use in today’s modern world. 

It first began amongst the privileged and aristocratic class, who used the stylized emblems on their property and clothing. Later the warrior class used emblems on flags, helmets, arms and so on as a means to distinguish who was foe and who was friend in the battlefield. The Edo period in the 17th century was when Japan was in a state of peace and prosperity. The emblems began to spread as a tradition to trace family lineage and identity. Commoners were not allowed to use crests until the mid 19th century when the class system was done away with in Japan. 


There are certain rules with how the family crest is passed down to successive generations. The original family crest is inherited by the eldest son from his father. When the second, third, other sons create their own families, they will instead create a modified version of the family crest. 

Modifications range from putting a square or ring around the emblem, or combining crests, originals, and different originals together. It can be that the sons will all use the same emblem. A woman may use the crest of her patriarchal family, and tradition dictates that it is smaller than her husband’s.
Common motifs are simplified forms of fauna and flora (which utilizes Japanese’s own unique flower language and symbolism). Purportedly there are more than 10,000 designs in existence. 

There are no legal regulations of crests unless they are registered as trademarks or logos of a business, though the imperial family’s crest of the golden chrysanthemum is understood to be completely off limits.

The logo of Mitsubishi is the most famous example of a modern usage of mon. In Japanese, the word Mitsubishi means "three water chestnuts",  which are represented as three diamond-shaped emblem. The logo is a combination of two family crests (the Yamuchi and Iwasaki families) by founder Yataro Iwasaki.                                                                                                                                                      


References:
  1. http://bibliodyssey.blogspot.com/2011/12/japanese-family-crests.html
  2. http://www.japanusencounters.net/mon/
  3. http://www.geocities.ws/kazenaga23/crests.htm
  4. http://www.oberlin.edu/amam/asia/mon/Default.html
  5. http://www.tokyotrad.com/ebay/kamon_explain.htm
  6. http://www.mitsubishi.com/e/group/mark.html
  7. http://en.wikipedia.org/wiki/Kamon_(crest)